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17 June 2026
Gancia launches premium sparkling beverage in a 330 ml can
Casa Gancia, the producer of Italy's first sparkling wine and white vermouth, announces the launch of a new sparkling beverage in a 330 ml aluminum can in Russia.
The new format expands the brand's portfolio and reflects growing demand for stylish, convenient packaging.
The 330 ml format is equivalent to two glasses and offers a perfect balance of quality, convenience and portion size. Positioned between a 250 ml can and a classic 750 ml bottle, it supports a wider range of occasions, from gatherings at home to events and outdoor leisure.
Gancia became the first international producer to localize sparkling beverage production in Russia and enter the country's fast-growing aluminum packaging segment.
The beverages are produced at the company's state-of-the-art facility using carefully selected Russian-grown grapes. The products were developed in close collaboration with Gancia's team in Italy, with extensive work to select and fine-tune the flavor profiles while preserving the signature style and high standards of Gancia.
Local production combines modern blending technology with quality control at every stage, including the use of selected imported flavor components. This ensures a consistent flavor profile and the characteristic freshness of the beverages. Every batch undergoes sensory evaluation against standards rooted in more than 170 years of Gancia tradition.
The products are classified as sparkling grape-based beverages, allowing greater flexibility in the flavor profile while preserving their freshness, lightness and distinctive character.
Gancia's sparkling beverages are presented in bright contemporary packaging, in a 330 ml format at 10% ABV. The new range will be available at Perekrestok and other retailers across Russia from summer of 2026.
The 330 ml format is equivalent to two glasses and offers a perfect balance of quality, convenience and portion size. Positioned between a 250 ml can and a classic 750 ml bottle, it supports a wider range of occasions, from gatherings at home to events and outdoor leisure.
Gancia became the first international producer to localize sparkling beverage production in Russia and enter the country's fast-growing aluminum packaging segment.
The beverages are produced at the company's state-of-the-art facility using carefully selected Russian-grown grapes. The products were developed in close collaboration with Gancia's team in Italy, with extensive work to select and fine-tune the flavor profiles while preserving the signature style and high standards of Gancia.
Local production combines modern blending technology with quality control at every stage, including the use of selected imported flavor components. This ensures a consistent flavor profile and the characteristic freshness of the beverages. Every batch undergoes sensory evaluation against standards rooted in more than 170 years of Gancia tradition.
- Gancia Prose Dry White - a semi-dry sparkling beverage with notes of green apple and citrus.
- Gancia Semi Dolce - a semi-sweet expression with notes of ripe grapes, pear and a hint of honey.
The products are classified as sparkling grape-based beverages, allowing greater flexibility in the flavor profile while preserving their freshness, lightness and distinctive character.
Gancia's sparkling beverages are presented in bright contemporary packaging, in a 330 ml format at 10% ABV. The new range will be available at Perekrestok and other retailers across Russia from summer of 2026.